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As a leading purchasing service provider on the German hospital market, Prospitalia provides its customers and partners with long-term competitive advantages and security in a constantly changing and complex market. As a result of several acquisitions and the continuous growth of Prospitalia, it became apparent that there was also a need for action in brand communication. In doing so, both the market positioning should be revised, and a contemporary corporate image should be developed to differentiate itself from competitors and to underline the long-term corporate strategy.
Development and redesign of target-strategic and operative marketing concepts of several well-known chemical companies in the B2B sector. Continuous support of the business units and coordinated communication concepts for the respective business areas. Analysis, planning, implementation and control of marketing goals and activities.
We create an advertising strategy for your products, a deliberately chosen mix of methods and instruments for market communication. We create your communication policy for you. Various communication instruments combined in "best practice" for your products and services. Classical advertising Public relations Sales promotion Direct marketing Fairs & Congresses Sponsorship Event marketing Online marketing
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