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DDB Germany

Full Service
B2B & B2C specialist
>100 Employees
founded at 1962
Network
Classic Marketing
Branding / Brand
Online Marketing
Mobile / Apps
Social Media
Video / Film / Motion Picture
Web / Internet
Advertising

Our Philosophy

"Creativity is the most powerful force in business." Bill Bernbach

About us

DDB ist eine Kreativagentur, deren Erfolgsgeschichte am 01.06.1949 in der Madison Avenue 350 in New York begann. Dort gründeten Ned Doyle, Maxwell Dane und Bill Bernbach die nach ihnen benannte Agentur. Nach Projekten wie der "Think Small"-Kampagne für Volkswagen, die die Welt der Werbung revolutionieren sollte, ist sie heute als DDB Worldwide rund um den Globus mit mehr als 200 Offices in 96 Ländern vertreten. Unter dem Dach des zweitgrößten Werbekonzerns der Welt, der Omnicom Group Inc., arbeitet DDB als eine der international führenden Kreativagenturen für die berühmtesten Marken der Welt und hat bei einigen sogar dazu beigetragen, dass sie es wurden. In Deutschland gibt es DDB seit 1962. Das erste Office wurde in Düsseldorf gegründet. Weitere Standorte folgten. Heute ist DDB mit Büros in Berlin, Düsseldorf, Hamburg und Wolfsburg vertreten.

Works

Window into Daytime

The new Sony Bravia OLED televisions bring a dark forest to life, by creating a window into a mystical and enchanting daytime paradise. The film opens with an aerial shot of a tranquil forest just after sunset. The camera dives deeper into the woods to find a Bravia OLED TV lighting up and revealing the color, contrast and rich detail of the forest. It’s a window into daytime. One by one, more TVs light up, bathing the forest and the beautiful creatures that live in it in a colourful glow. The bright screens unveil a fallen tree, a majestic stag wandering by a waterfall, bright pink petals swaying in the wind and a frog gazing around its natural habitat; finally leading to a breath-taking Jacarandá tree in full blossom.

Check it before it's removed

Breast cancer affects one in eight women in their lifetime. Early detection is key in fighting the disease. Pink Ribbon Germany wants to urge young women to start checking their breasts regularly.

The Uncensored Playlist

Details under:www.uncensoredplaylist.com/en/
Online press censorship is on the rise globally. But rather than just creating a traditional awareness campaign Reporters Without Borders Germany decided to tackle the problem head on.

#CREATEYOURSTYLE Schwarzkopf Dachmarkenkampagne

Pünktlich zum 120 jährigen Jubiläum von Schwarzkopf wurden erstmalig alle Produktlinien: Coloration, Pflege und Styling unter der Dachmarke Schwarzkopf zusammengefasst. Die #CREATEYOURSTYLE Kampagne ist damit die erste globale Dachmarkenkampagne. Ziel der Kampagne ist es, die ganz individuelle Schönheit zu zelebrieren. Deshalb bildet die umfangreiche Markenkommunikation internationale Models, Influencer und Menschen aus der Gesellschaft mit unterschiedlichen ethnischen Abstammungen, Altersgruppen und Interessen ab. Der Kampagnenname #CREATEYOURSTYLE beschreibt die Mission von Schwarzkopf, Menschen darin zu unterstützen, ihre eigene Persönlichkeit zum Ausdruck zu bringen.

Kundenportal & App Volkswagen We

Digitale Abbildung handelsrelevanter Geschäftsprozesse und Förderung der Bindung der Kunden an die Marke Volkswagen und den Handel.

Hidden Kids

This campaign was created to promote Volkswagen’s new Car-Net feature "Last Parking Position" which allows the driver to locate their parked Volkswagen easily via smartphone. It’s a typical piece of Volkswagen communication based on normal people’s everyday lives and habits and then turning it into a heart-warming and humorous idea.

Competences

Classic Marketing
CRM
Cooperative Marketing
Dialogue Marketing
Direct Marketing
Guerilla Marketing
Market Research
Marketing Strategy
POS
Retail Marketing
Sales Promotion
Branding / Brand
Brand Architecture
Brand Claim
Brand Cooperation
Brand Implementation / Brand Implementation
Brand Management
Brand Management
Brand Positioning
Brand System
Branding Strategy
Corporate Culture
Corporate Identity
Corporate Language
Corporate Values
Digital Asset Management
Employer Branding
Naming
Product Branding
Re-Branding
Online Marketing
Affiliate Marketing
Branded Content
Content Marketing
Conversion Optimization
Display Marketing
E-Mail Marketing
Influencer Marketing
Marketing Automation
Performance Marketing
Real-Time Marketing
SEA
Targeting
Mobile / Apps
Analytics / Attribution / Tracking (Mobile)
App Design
Aso
Conception (Mobile UI / UX)
Cross Platform
Hybrid / Web Apps
Mobile App Development
Mobile Commerce
Mobile Marketing
Virtual Reality (VR) - Programming
Social Media
Blogger & Influencer Relations (Social Media)
Community Management
Facebook
Google+
Instagram
LinkedIn
LinkedIn / Xing
Messenger
Online Monitoring
Paid Social
Pinterest
Snapchat
Social Content Strategy
Social Media Campaigns
Social Media Consulting
Social Media Workshops
Tiktok
Twitter
Xing
Youtube
Video / Film / Motion Picture
Animations
Cinema Spots
Image Movies
Online Spots
TV Commercials
Trailer
Video Strategy
Videos
Virals
Web / Internet
CMS
Digitization Strategy
E-Commerce & Webshops
Microsites
Relaunch (Website)
Responsive Design
SEO Strategy
Web Design
Web Development
Web Prototyping
Advertising
Campaigning Advertising
Copywriting
Digital Out Of Home
Poster Campaign
Print Ads
Sponsoring
Testimonials

Industry Experience

Associations
Automobile
Automotive
Aviation
Banks
Beverages
Career
Chemistry
Consulting
Consumer Electronics
Consumer Goods / Fmcg
Cosmetics
Craft
Culture
E-Commerce
Economy
Education
Electronics
Energy
Entertainment
Family
Fashion
Fashion
Finance
Financial Services
Fitness
Food
Furniture / Fixtures
Gambling
Hardware
Health
Healthcare
Home / Garden
Industry
Innovation
Insurance
Leisure
Lifestyle
Luxury
Mail Order Business
Media
Music
Nonprofit
Nutrition
Products That Need Explanation
Public Facilities
Publishing
Real Estate
Related Products
Renewable Energy
Retail / Retail
Science
Service
Societies
Software
Sports
Startups
Technology
Telecommunications
Tourism
Toys
Traffic
Transport
Wholesale

Customers

Blacklane GmbH



Deichmann SE



Deutsche Telekom



Electrolux Hausgeräte GmbH



Henkel AG & Co. KGaA


Schwarzkopf, FA, Vernel, Schauma, Taft, Color Expert, Essence Ultime, Color Mask, Theramed, Neutromed, Dial USA, color Ultîme, styliste Ultîme

IKEA Austria



Lufthansa AG



NÜRNBERGER Versicherung



Sony Ltd



STABILO International GmbH



Unilever


Cremissimo, Viennetta

Vattenfall GmbH



Volkswagen AG



Zalando SE


Mint & Berry

Agency status

 
Validated

Organisations Memberships

GWA
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Your Contact Persons

Christoph Pietsch

Chief Marketing Officer

Christoph Pietsch
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