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JalouCity: A campaign for blinds that have never been seen before. JalouCity is a retail chain with a high level of expertise in tailor-made blinds. Which are naturally somewhat more expensive than the usual standard products you can get in a DIY store. So JalouCity wanted to communicate its special competence for custom-made blinds in an unusual and original way. That's why the company turned to the advertising agency lawinenstift.
BAILAS CONTEMPORARY COIFFURE was founded by the Düsseldorf hairdresser Apostolos Bailas and stands for exclusive hairdressing art. The core of the brand concept is the close connection between the master hairdresser and his guest as well as a HIGHLY INDIVIDUALISED service - with exactly one styling chair. From the welcome to the farewell, Apostolos Bailas is the only contact for its guests. BETTY + BETTY has accompanied Apostolos Bailas since his idea, has strategically advised him on business modeling and is responsible for all COMMUNICATIONS and design.
Development and redesign of target-strategic and operative marketing concepts of several well-known chemical companies in the B2B sector. Continuous support of the business units and coordinated communication concepts for the respective business areas. Analysis, planning, implementation and control of marketing goals and activities.
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